• 6 Aug 2020 1:34 PM | Rebecca Tippett (Administrator)

    The following letter was sent to Senators Mitch McConnell and Chuck Schumer on August 5, 2020, to provide SDA's perspective on recent changes to the operations of the 2020 Census. A PDF of the letter is available here.


    Dear Senators McConnell and Schumer,

    Since its foundation in the 1970s, the Southern Demographic Association (SDA) has supported demographic programs of educational institutions, research organizations, and state and local governments throughout the Southern U.S. SDA is composed of demographers working in private industry, in government, in non-profit organizations, and in educational settings. As users of Census data, we are concerned about the recent decision to shorten the 2020 Census response period to September 30, 2020 from the previous published date of October 31, 2020, and urge you to include imperative language in the next Senate COVID relief package (HEALS Act) that would extend the statutory reporting deadlines for the 2020 Census by four months.

    Owing to its racial/ethnic diversity combined with areas of extreme poverty and the extensive and varied geographies in which our populations are located, the 2020 Census self-response rates in the South and for most of our states lag that of the rest of the country. Thus, a count cut short risks impacting our member states’ representation in Congress and risks muting the voices of diverse communities including Black, Latinx, Asian, American Indian, immigrant, and rural populations living in the South. An incomplete count risks the Census Bureau’s own credibility and will make it difficult for demographers to provide accurate and timely information and analyses for our constituent organizations and clients.

    Our organization supports the US Census Bureau’s original plan to extend the deadline to complete the 2020 Census through October 31, 2020 and further to extend the deadline for reporting of Apportionment counts to April 30, 2021 and Redistricting data to June 30, 2021 as previously requested by the Secretary of Commerce on April 13, 2020. The additional month for data collection helps to ensure a complete count. The additional four months between data collection and reporting are critical for ensuring the accuracy of the count through data review and quality control. We urge Congress to pass legislation to reflect these new deadlines.

    The House of Representatives has already approved an extension of the 2020 Census operations as part of its most recent COVID relief package. We urge the Senate to stay the course by agreeing to an extension provision in its next COVID relief package (HEALS Act), so that the Census Bureau is not forced to rush remaining enumeration operations and critical data review, processing, and tabulation activities.

    Thank you for your consideration of this request and for supporting the full and fair 2020 Census.


    Johnelle Sparks, President, Southern Demographic Association

    CC:US House of Representatives Committee on Oversight and Reform US Senate Committee on Homeland Security and Government Affairs

  • 27 Jun 2020 2:06 PM | Julia Wolf (Administrator)

    (22 June 2020)
    Updated work from David A. Swanson, Ph.D:

    (16 June 2020)
    Updated work from David A. Swanson, Ph.D:

    (3 June 2020)
    Updated work from David A. Swanson, Ph.D:

    8 May 2020)
    Updated work from David A. Swanson, Ph.D:

    (4 May 2020)
    Updated work from David A. Swanson, Ph.D:

    2 May 2020)
    Updated work from David A. Swanson, Ph.D:

    24 Apr 2020)
    Updated work from David A. Swanson, Ph.D:

    21 Apr 2020)
    Updated work from David A. Swanson, Ph.D:

    • Dr. Swanson writes about the problems associated with modelling the COVID-19 pandemic when confronted with bad data. He does this by comparing Whatcom and Benton Counties in the State of Washington. 
    • To read more, click this link.

    20 Apr 2020)
    Updated work from David A. Swanson, Ph.D:

    • To follow up the suggestions in the first two pieces, I now have a series of seven articles in The Northwest Citizen, including one co-authored with Ron Cossman on "estimating unconfirmed cases."
    • More are coming, including one on "data quality" on Monday, April 21st. 
    • All of these articles can be found at
    • The seven published articles are below as PDF files. Also below as a PDF file is a "thought piece" on this type of work, "Modeling the COVID-19 Pandemic." Following the "barefoot Doctors" movement in China, one could call this "barefoot demography, using basic, simple methods to assist underserved non-urban areas.









    (30 Mar 2020)
    See the following link for a PDF document, which was prepared by David A. Swanson, Ph.D. Corresponding data is also attached in an Excel document.

    • Suggestions on how demographers can contribute both to alleviating the pandemic and doing research on it. 



  • 18 May 2020 5:05 PM | Julia Wolf (Administrator)

    The US Census Bureau’s Demographic Programs Directorate has two new job announcements for Career–conditional (permanent) opportunities, which are found on  The Demographic Programs Directorate has 5 divisions and over 75 branches.

    The vacancy announcements listed below opened on Monday, May 18, 2020 and will close at 11:59 p.m., EST on Monday, June 1, 2020.  

    Announcement Number: ADDP-2020-0018

    This vacancy announcement may be used to fill multiple GS-1530-07/09 Statistician (Demography) positions in the Demographic Programs Directorate.

    Announcement Number: ADDP-2020-0017

    This Direct Hire vacancy announcement may be used to fill multiple GS-1530-11/12 Statistician (Demography) positions in the Demographic Programs Directorate.

    • Applicants can preview the vacancy questions by clicking on the link at the bottom of the Qualifications and Evaluations section of each announcement.
    • Applicants applying to these announcements should read the "who may apply" section carefully to determine their eligibility/area of consideration.



    In order for applicants to search merit (status) job announcements, they must select "Federal Employees" on the search page in USAJOBS. The default choice is "U.S. Citizens" and, after clicking the "Search" button, will only display DE (public) announcements. Clicking "Federal Employees" and then the "Search" button will display both merit and DE announcements. 


    The Demographic Directorate:

    The Demographic Programs Directorate provides relevant and accurate information on the size, distribution, and characteristics of the nation's population, income and poverty, and housing. In addition to having a vital role in the Decennial Census, Demo is responsible for a vast array of surveys and data products that fill the nation's need for current information between censuses. We provide information for policy decisions to promote the economic and social well- being of the United States.

    Additionally, the Directorate is responsible for: gathering international demographic data; providing survey and statistical services to other government agencies, such as survey design, data collection, and data processing; maintaining strong partnerships with sponsors and stakeholders; and designing and marketing new products that meet national and international information needs. 

    All interested candidates are invited to apply. Please forward to others who may be interested.


    Dave Zaslow, Economist

    Demographic and Economic Studies Branch, International Programs, Population Division

    U.S. Census Bureau

    301-763-6195  | @uscensusbureau

  • 27 Apr 2020 6:48 PM | Julia Wolf (Administrator)

    First, I hope all of you are staying healthy during this challenging time. The SDA board of directors met on Friday, April 24th, and determined it is best for us to not hold a face-to-face annual meeting in October 2020. This decision was made to keep everyone healthy, to consider broader economic considerations, and to allow for an annual meeting that can appropriately honor and celebrate the 50th anniversary of our organization. 

    Currently, we are planning on hosting our 50th anniversary meeting in Knoxville, Tennessee in October 2021. The board is also discussing ways we can offer a virtual roundtable discussion for our membership to engage together this October 2020. More information on that, memberships, and elections will follow.

    Please feel free to contact me with any concerns, and thank you for understanding the need for this decision at this time. Stay healthy!


    Johnelle Sparks
    SDA President

  • 17 Mar 2020 3:18 PM | Julia Wolf (Administrator)

    The NIH is deeply concerned for the health and safety of people involved in NIH research, and about the effects on the biomedical enterprise in the areas affected by the HHS declared public health emergency for COVID-19. Due to the potential exceptional impact, we want to assure our recipient community that NIH will be doing our part to help you continue your research.

    This is a rapidly evolving situation and we will provide updated guidance and information as it becomes available; but please see links below for current information.

    • Please click the following link for more information

    • Please click the following link for an instructional video
    "PHS Human Subjects and Clinical Trials Information Form Walk-Through" 

  • 19 Feb 2020 7:46 PM | Julia Wolf (Administrator)

    Please click on this link for more information about the new job position at Nielsen of Lead Statistician!

    Information provided to SDA by:

    Collin McCarter

    Senior Data Scientist at Nielsen

  • 11 Nov 2019 5:44 PM | Julia Wolf (Administrator)

    Click here for the Fall 2019 edition of SDA's newsletter, Southern Demographic News!

    Newsletter contributions are always welcome! Please send any to

  • 2 Nov 2019 9:01 PM | Gerald Shoultz (Administrator)

    For more information or to submit a resume, contact Tom Bryan at

    Job Description

    Swedish Match North America LLC (SMNA), a consumer-packaged goods producer (CPG) and market leader of cigars and a broad assortment of smokeless tobacco products.  In October 2019, Swedish Match was the first company to be granted a Modified Risk Tobacco Product (MRTP) order by the FDA.  To build on this success in the area of reduced risk products, SMNA is seeking a new Manager of Consumer Research for the Richmond, VA office. 


    Identify, procure and lead data collection, information management, analytics and reporting infrastructure to meet the needs of US stakeholders. Proficiency is expected in:

    • Adult consumer data collection, which will include knowledge of current survey research techniques, primary and secondary data sources relevant to the business.
    • Information Management, which will include expertise in existing and emerging technologies and awareness of when where and how to deploy them to the benefit of the organization.
    • Analytics, which will include expertise in advanced and applied demographic techniques, forecasting, predictive modeling and simulation.
    • Reporting will include proficiency in PowerPoint presentations, report writing, appropriate document management, meeting management (including stand and delivers).

    Responsibly manage adult consumer research infrastructure with the goal of making valid and reliable solutions that are repeatable and reusable by the broader SMNA organization.

    Demonstrate strong project management skills, including:

    • Cost control
    • Contracts
    • Negotiations
    • Compliance
    • Scheduling
    • Resource allocation
    • Risk management
    • Meeting management
    • Scheduling

    Build and maintain good working relationships with Marketing, Brand, Sales, Law, Regulatory and Group IT to articulate strategic imperatives and metrics to track performance versus initiatives.

    Gather knowledge of adult consumer research trends and best practices.

    Recommend organizational structure to meet current and future US adult consumer research needs.

    Proactively find and build knowledge of tobacco industry trends and best practices as it relates to BCI.

    Set goals, execute strategies, and track and measure results.


    EDUCATION: Minimum bachelor's degree, preferably a master's or PhD in related fields of Marketing, Demography or Sociology

    EXPERIENCE: 4-7 years minimum of experience in adult consumer research and marketing. Demonstrated analytic and quantitative skills. Accustomed to managing and reporting performance to plans/timelines. Experience in driving an idea from concept to execution. Experience in working with external partners. Communication and negotiation skills, both internally and external. Skills in research, analysis and data management. Experience and understanding of a wide variety of analytical processes. Experience of Matrix organizations is a plus and having experience in dealing directly with senior management is desired. Experience with both qualitative and quantitative adult consumer research techniques a must. Experience with fundamental demographic statistics and techniques a must. Experience with brand equity, actual use, awareness trial and purchase and similar research is a strongly preferred. Have solid experience in developing plans, both long and short term.


    Leadership Skills

    Proven ability to lead cross-functional groups where clear parameters may not exist. Proven record of leadership and success. Strong in analytic and strategic thinking with the capability to bridge strategic thinking into action. Superior interpersonal and communications skills (both oral and written) are required. Leadership in awareness of vendor pool and available external expertise. Competency in providing direction to vendors and external experts. Proficient in and demonstrates leadership best practices. Proficient in and demonstrates tenets of emotional intelligence.

    Technical Skills

    Experience with both qualitative and quantitative adult consumer research techniques a must. Adult consumer and customer primary and secondary research. Proficient in use of US Government databases. Competent in survey research design and execution principles. Knowledge of SAS / SPSS / R coding / Python. Excellent computer and analytical skills and software knowledge: Microsoft Office applications required

    BENEFITS: Swedish Match offers highly competitive salaries, flexible benefits program, medical, dental and vision, bonding leave, life insurance, tuition reimbursement, 401(k), paid vacation, 11 paid holidays and more!

    Swedish Match was named on the list of "Top Work Places" in Richmond for 2015-2019 as published by the Richmond Times Dispatch.

    An Equal Opportunity Employer M/F/DISABILITY/VET

    For more information or to submit a resume, contact Tom Bryan at

  • 23 Oct 2019 4:00 PM | Anonymous

    The University of Texas at San Antonio (UTSA) invites nominations, expressions of interest, and applications for the position of Founding Dean, College for Health, Community & Policy.

    Under the leadership of President Dr. Taylor Eighmy and Provost and Senior Vice President for Academic Affairs Dr. Kimberly Andrews Espy, the campus has developed a bold and ambitious vision for UTSA’s future and its pursuit of excellence as an urban-serving, Hispanic-thriving discovery enterprise. The University seeks a dynamic and entrepreneurial leader and scholar who will build upon the existing strengths of the faculty and the untapped potential of the newly formed college to further advance the University's progress toward these goals.

    For more information, please see this detailed announcement.

  • 1 Oct 2019 2:24 PM | Anonymous

    Population Reference Bureau (PRB) is seeking a Research Associate to serve as a staff member of PRB’s U.S. Programs Department. Using survey and administrative data from a variety of sources, s/he will be responsible for compiling, analyzing, and reporting statistics on U.S. demographic, social, economic, and health issues and developing data visualizations, including maps. The successful candidate will have at least two years of research experience working with survey and administrative data, ideally on topics related to children and families, population aging, health, poverty and inequality, fertility, mortality, or migration. This position requires strong quantitative and organizational skills, attention to detail, excellent written and verbal communication skills, and the ability to balance working independently and on a team. The successful candidate will also have experience using data visualization and GIS software.

    For more information, click here.

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